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Responsibilities
* Identify trends and insights, and optimize spend and performance based on the insights
* Brainstorm new and creative growth strategies
* Plan, execute, and measure experiments and conversion tests
* Collaborate with internal teams to create landing pages and optimize user experience
* Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
* Instrument conversion points and optimize user funnels
Skills and Requirements
* Having latest trends and best practices in online marketing and measurement
* Strong analytical skills and data-driven thinking
* Proven working experience in digital marketing
* Design, build and maintain our social media presence
* Measure and report performance of all digital marketing campaigns, and assess against goals